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Your body jewelry selection and how you display it are critical to your business as a professional piercer. A diverse, well-curated selection attracts clients and increases your sales – but only when clients can easily browse through your offerings. That’s where our body jewelry displays come in. In addition to our jewelry display cases, removable trays, and z-strip displays, we carry a wide variety of other piercing jewelry display options to help your shop sell more jewelry!
A well-thought-out jewelry display can make all the difference in your sales. Start by making sure your display area is visually appealing – that means good lighting, no overcrowding, and a variety of jewelry display cases to direct clients’ attention to popular jewelry options. It’s a good idea to have separate display products for different jewelry types, and to organize by style and color. Keep your most popular pieces front-and-center on special displays, and be sure to rotate displays seasonally or in sync with trends keeps the collection exciting. For more specifics on displaying your body jewelry, see our tips below!
Mix and match different types of body jewelry displays such as trays, stands, body part busts, and holders to create visual interest and showcase the variety of body jewelry. Reserve your specialty displays – like busts and intricate holders – for your most popular jewelry choices.
Create themed displays based on current body jewelry trends. For example, minimalist jewelry with thin, clean lines is having a moment, and these pieces look great displayed together against a sleek black background! Align your display with a specific theme, season, or trend to make it more appealing and engaging for customers.
Simple black, white, or clear display backgrounds are usually best as they provide contrast between the jewelry and the display surface, making the jewelry the focal point. Use well-placed lighting to highlight key pieces. This is especially important if your display area is poorly lit – remember, you want clients to see that shine!
Keep your displays simple by only displaying one or two samples of each piece and keeping the extras stocked out-of-sight. Your clients will be less overwhelmed, and you’ll find it easier to highlight your best pieces.
Consider interactive elements like mirrors, allowing customers to see how the jewelry looks when worn. Whenever possible, keep displays at eye level. If you have a large collection, you can incorporate spinning jewelry display cases to make sure clients can easily browse through everything.
Trends come and go, and some piercings – such as navel piercings – surge in popularity in the warmer months. Social media is a great way to keep up with what’s popular with your clients. Then, regularly update your displays with new arrivals and seasonal pieces.
To keep your setup visually appealing and to showcase your best pieces, you’ll need a variety of body jewelry displays. Here’s what we recodmmend to round out your displays:
Most of your body jewelry will probably be displayed on simple, clear acrylic holders. They’re ideal for neatly displaying large amounts of jewelry
Spinning displays help you save on space, while still letting your clients easily browse through an entire collection.
When you want a piece of jewelry to stand out from the rest of your offerings, showcase it on a specialty holder like an embellished hanger or a magnetic body jewelry holder.
Want to help clients envision how a piece of jewelry will look when worn? There’s no better display option than a realistic silicon body bust. We carry a full range of silicon body bits – including ear, noses, navels, and more – in black and gold to help you showcase your favorite pieces.
Ready to improve your clients’ shopping experience and increase your body jewelry sales? Upgrade your shop’s display setup with Painful Pleasures’ selection of body jewelry displays today!
